Concept Validation

Validate your idea before you build.

42% of startups fail because there's no market need. Test your concept with real early adopters and know if people would buy — before you invest months building.

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Real feedback in 4 hours

See how TractionWay works in 30 seconds

Ideas feel brilliant until they hit reality

You've got an idea you're excited about. Maybe you've been thinking about it for months. But deep down, you know the question that matters: Would anyone actually pay for this?

Asking friends and family doesn't work — they'll tell you it's great to be supportive. Building an MVP takes months. And by the time you launch, you've already invested too much to pivot.

What if you could validate market demand before writing any code?

Test demand with real potential customers

1

Describe Your Concept

Share what you're building, who it's for, and the problem it solves. No need for a working product — a clear description is enough.

2

Gauge Real Interest

30+ early adopters tell you if they'd use or buy your product. They share their honest reactions, concerns, and what would make them say yes.

3

Capture Early Demand

Interested respondents opt-in with their email. You get warm leads before you've built anything — proving demand and starting your customer list.

What you get with concept validation

Go/No-Go Signal

Clear data on whether your target market is interested. Know if you should build, pivot, or move on.

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Honest Feedback

Learn what excites people and what concerns them. Understand objections before you encounter them in sales.

📧

Pre-Launch Leads

Capture emails from interested respondents. Build your waitlist before you build your product.

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AI Insights

Get AI-powered analysis that identifies patterns, segments interest, and recommends next steps.

What you'll learn

Problem-Solution Fit

Does your solution actually solve a real problem?

Purchase Intent

Would people pay for this? How much?

Key Objections

What's stopping people from saying yes?

Missing Pieces

What features or proof would change their mind?

Frequently asked questions

Do I need a working product to validate?

No! You just need a clear description of your concept. Many founders use TractionWay before writing any code — that's the whole point of validation.

How do I describe my concept effectively?

Focus on the problem you're solving and who you're solving it for. A good format: "We're building [product] for [audience] who struggle with [problem]. It helps them [benefit]." Keep it under 200 words.

What if my concept doesn't validate?

That's valuable information! Better to learn now than after months of building. The feedback will help you understand what's missing — maybe it's the positioning, the target audience, or the core concept itself.

Can I validate multiple concepts at once?

Yes! You can run an A/B test with 2-4 different concept variations to see which resonates most. This is great for testing different positioning or feature sets.

How reliable is the interest data?

Our opt-in lead capture is the strongest signal. When someone shares their email and says "Tell me when this launches," that's real intent — not just survey answers.

What does concept validation cost?

Concept validation starts at $29 for 25 real human responses, each with written feedback. Our Validate plan at $49 includes 50 responses, AI analysis, and opt-in lead export — so you get both validation data and your first potential customers.

Validate before you build.

Don't spend months on something nobody wants. Know if there's demand in 4 hours.

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