Pricing Validation

Price it right the first time.

Stop guessing what to charge. Test your pricing with real early adopters and discover what people are actually willing to pay.

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Real feedback in 4 hours

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Pricing is the hardest decision you'll make

Price too high, and nobody buys. Price too low, and you leave money on the table — or worse, people assume your product isn't valuable.

Most founders pick a price based on gut feeling, competitor research, or what "feels right." But your customers don't care what competitors charge. They care about the value they perceive.

What if you could test different price points with your target audience before launch?

Test pricing with real potential customers

1

Present Your Pricing Options

Share your product description and test 2-4 price points or pricing structures. You can test different tiers, bundles, or pricing models.

2

Measure Willingness to Pay

Early adopters tell you which price point they'd actually pay, and explain their reasoning. Get real data on perceived value and price sensitivity.

3

Optimize Your Strategy

Use the insights to set the right price, structure your tiers, or reposition your value prop. Launch knowing your pricing resonates with the market.

What you get with pricing validation

💰

Real Purchase Intent

Not hypothetical questions — find out which price people would actually pay and capture leads from those ready to buy.

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Value Perception Insights

Understand how people perceive your product's value at different price points and what justifies premium pricing.

🎚️

Test Multiple Models

Compare subscription vs. one-time, freemium vs. paid, or different tier structures to find what works best.

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Qualitative Reasoning

Learn why people choose certain prices — is it value, competition, or budget constraints?

What you can test

Price Points

Test $29 vs $49 vs $79 to find the optimal price

Pricing Tiers

Validate your Basic/Pro/Enterprise structure

Pricing Models

Monthly vs. annual vs. lifetime — what do customers prefer?

Feature Bundles

Which features justify premium pricing?

Frequently asked questions

How accurate is pricing feedback from a poll?

Our panel consists of real early adopters who actively try new products. Their feedback reflects genuine purchase intent, especially when combined with our opt-in lead capture that identifies who's truly ready to buy.

Can I test pricing for B2B products?

Yes! Our panel includes professionals from various industries. You can specify your target audience to ensure feedback comes from relevant decision-makers.

What's the best way to frame pricing questions?

We recommend presenting your product value first, then testing specific price points. Ask "At which price would you buy this?" rather than "What would you pay?" for more actionable data.

Can I test freemium vs. paid models?

Absolutely. You can test different business models — freemium, free trial, paid-only — to see which resonates most with your target audience.

How do I know if my price is too high or too low?

Our AI analysis identifies patterns in feedback, highlighting when respondents perceive high value (opportunity to price higher) or price resistance (need to add value or lower price).

What does pricing validation cost?

Pricing validation starts at $29 for 25 real human responses, each with written feedback. Our Validate plan at $49 includes AI analysis and captures leads from respondents who express purchase intent at your tested prices.

Don't leave money on the table.

Find the price that maximizes revenue and resonates with customers.

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